Today, pDOOH buys can look and behave more like direct transactions but run through programmatic pipes. Buyers can get the ...
Advertising offers a potential way to offset operating costs while keeping AI products accessible and allowing developers to ...
AdXact, AdXcelerant’s demand-side platform (DSP), today (15th October, 2026) announced a partnership with VIOOH, the leading ...
Nano Interactive, the signal intelligence platform, today (15th October, 2026) shared initial performance evidence from the ...
Publishers now take the most immediate hit, losing the ability to recognise some of their most valuable readers - even where ...
C-Centric has launched Cross-Site Agentic Transfer (X-AT), an Agentic AI solution that enables consumers to have ...
After a long stretch of cautious spending, the latest IPA Bellwether suggests UK marketers are finally ready to loosen the ...
In today’s ExchangeWire news digest: Netflix cuts around 6% of its workforce as growth and engagement slow; Apple wins early access to OpenAI’s hiring records in its trade secrets case; and UK ...
AEOP follows the July launch of the AU Ecosystem for Creative Partners, which highlights partners that can pair creative ...
With Opti Digital, AutoNotion grew its global programmatic Page RPM by 175%, while reaching £8 programmatic Page RPM in the ...
And then, on packing day, someone always turns up with one more item, delivered with the words: 'It’s small.' Mine was a lamp ...
Relevant Digital has appointed Alex Fawcett as VP, customer success. Alex will continue to lead the company’s customer ...
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