Today, pDOOH buys can look and behave more like direct transactions but run through programmatic pipes. Buyers can get the ...
DoubleVerify (DV), the leading software platform to verify media quality, optimise ad performance and prove campaign outcomes ...
Finally, publishers are strengthening their collective position in negotiations with AI companies. The New York Times has ...
Publishers now take the most immediate hit, losing the ability to recognise some of their most valuable readers - even where ...
After a long stretch of cautious spending, the latest IPA Bellwether suggests UK marketers are finally ready to loosen the ...
Advertising offers a potential way to offset operating costs while keeping AI products accessible and allowing developers to ...
C-Centric has launched Cross-Site Agentic Transfer (X-AT), an Agentic AI solution that enables consumers to have ...
Nano Interactive, the signal intelligence platform, today (15th October, 2026) shared initial performance evidence from the ...
In today’s Digest, we discuss Apple winning fast-track access to OpenAI evidence in its trade secrets fight, Tencent raising ...
Picnic, the Inventory Quality Platform for digital advertising, has extended PIQ to score the prominence and quality of ...
And then, on packing day, someone always turns up with one more item, delivered with the words: 'It’s small.' Mine was a lamp ...
AdXact, AdXcelerant’s demand-side platform (DSP), today (15th October, 2026) announced a partnership with VIOOH, the leading ...