NBCU made Olympics inventory available in 7 DSPs and Comcast’s Universal Ads platform. It also used AI for creative review and optimization.

OOH platforms are building sales infrastructure that interoperates with agency workflows. And it's another example of DSPs going direct to publishers.

"Do I need a bigger TV or a smaller soundbar?" ...

There’s no denying SVS has been on a serious run lately. Over the past year, the company has worked its way through the subwoofer lineup, and while you could call it a refresh, that doesn’t really ...

I loved this wireless speaker’s ace connectivity and sense of space and but have to ask: where’s the bass?

DSP360 complements existing Amazon systems by improving execution, visibility, and consistency at the operator level. DSP360 functions as an operating system for DSPs, unifying workflows into a single ...

Smartly has partnered with Amazon DSP to enable advertisers to extend their Smartly video campaigns to Amazon's premium connected TV inventory, including Prime Video and Fire TV, and third-party ...

Smartly’s integration with Amazon DSP unifies social and CTV campaigns, pairing intelligent creative with full-funnel activations and reporting across Amazon's premium streaming inventory NEW YORK, ...